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strong alone. 
unstoppable together. 

NIKE WOMEN


Our client at Nike asked us to help create an internal vision film
for the next big evolution of Nike+ Training Club to secure
more growth and investment from the company.

We worked together to create a narrative that showcased
the best things about the app and some bold steps we could
take in its future development.

In the film’s craft, we partnered with Golden Wolf for
an aesthetic that reflected the new iOS7’s elegant minimalism, the energy
of working out and the simple optimism of the message.  
 

 

 

STORYBOARD

 

Storyboard.jpg


Agency

AKQA

 
Role


Concept / Creative Direction / Design

 
 Credits


Guy Bingley - Creative Direction

 
Partner


Golden Wolf